And, as Engelhard puts it: "Some franchises have plenty of interesting generic concepts that players know, many don't, and TMNT is one of them." So far, one of Wizards' tactics for reducing the number of legendary cards in UB sets which don't have extensive fantasy worlds like Avatar' and Lord of the Rings' is to give generic names to named side characters
How many Pack Points does it cost to craft Mega Camerupt ex
Darkrais Nightmare Aura ability paired with tools like Poison Barb and Rocky Helmet can counter Oricorio, and Giratinas huge burst damage potential can bring down Meowscarada
As a fairly new inclusion in the Pokemon TCG, this subset of cards has a lot of time to make its mark, and might garner more hype or fall out of favor as a 'flavor of the month' kind of card
Anyhow, while they often screw these things up as they make them too strong initially, this mechanic seems to have gone the other route